SAGE // One Marketing Campaign That is Out of This World

In a galaxy far, far away...

Actually… not far away at all. On Earth, the Star Wars franchise has teamed up with several brands to market the final episode, The Rise of Skywalker. This is part of an extensive marketing campaign that is being promoted through innovative strategies and products.

The Star Wars franchise is one of the most successful film franchises in this universe. With novelty lightsabers, voice-activated Wookie masks, figurines, and more, Star Wars is a powerhouse when it comes to merchandise sales. So, it’s no wonder companies like General Mills, McDonald’s, and Bose have teamed up with the epic saga to promote the blockbuster hit, scheduled to premiere in theaters on December 20.

Read the full post here: https://www.sageworld.com/blog/index.php/2019/12/19/one-marketing-campaign-that-is-out-of-this-world/